Enter your current lead volume, appointment rate, customer value, and response workload to estimate the potential business value of improving your customer-response process. This isn't a generic industry average. It runs on your numbers.
Every business runs a different AI receptionist calculator in its head already, just without the math. Lead volume, customer value, appointment rate, and response speed all vary from one shop to the next. That's why this tool starts with what you already know about your business instead of a borrowed industry benchmark.
Before you start: the results below are estimates based on the information and assumptions you enter. They are not a guarantee of leads, appointments, revenue, or ROI.
Lead volume, customer value, appointment rate, and response speed all vary from one shop to the next. Move the numbers below to match your business — every result on this page recalculates instantly.
Steps 1–6 build your current funnel. The optional step after that shows your current response cost for context. Then you'll test what happens if your appointment rate improves.
A single ROI number can be misleading on its own, which is why we show a range instead of one figure. The numbers below calculate dynamically from what you entered above.
| Scenario | Appointment Rate | Additional Appointments | Potential Gross Profit | Lisa Cost |
|---|---|---|---|---|
| Conservative | 31% | ≈ 1 | ≈ $300 | $350 |
| Expected | 35% | ≈ 5 | ≈ $1,500 | $350 |
| Optimistic | 40% | ≈ 10 | ≈ $3,000 | $350 |
Example logic: Current 30% → Conservative 31% → Expected 35% → Optimistic 40%. Three scenarios give you a more realistic picture than one confident-sounding number.
These are potential opportunities not progressing to the next stage — not confirmed lost customers. Understanding this workload is part of what makes an AI receptionist savings calculator useful beyond just dollars.
This represents estimated customer-response activity, not guaranteed hours Lisa will eliminate. Roughly two-thirds of that workload traces back to calls alone, which is where AI call answering ROI tends to show up first for most home service businesses.
| Channel | Volume | Time Per Contact | Total Minutes |
|---|---|---|---|
| Calls | 500 | 4 min | 2,000 |
| Website | 150 | 3 min | 450 |
| Texts | 100 | 2 min | 200 |
| Scheduling | 75 | 4 min | 300 |
| Total | 2,950 (≈ 49.2 hrs/mo) |
Illustrative default volumes shown above — your own workload may vary.
Before increasing acquisition spend, it's worth understanding what's happening to the inquiries you already generate. That's a customer service automation ROI question, not just a marketing one.
A quick reference of every number you've entered and every number this tool calculated from it — updated live as you move the sliders above.
Your assumptions suggest that a relatively small improvement in customer progression could potentially cover the $350 monthly Lisa cost.
Your current resultThe business may need a more conservative review of customer value, appointment rate, and response gaps.
Your current resultLisa may not currently make financial sense based on the assumptions entered. It's worth reviewing whether customer volume or average customer value is too low for this to pencil out yet.
Your current resultThis calculator estimates the potential value of improving this part of the funnel. Lisa provides the customer-response capabilities that can support that journey — the math above is what your own numbers say is possible, not a claim about what Lisa alone will produce.
Some people call this virtual receptionist ROI, and it depends almost entirely on your own numbers, not someone else's benchmark. Lisa's setup is also business-specific, covering services, service area, pricing, availability, and requirements.
Current pricing is fixed and can't be edited unless multiple plans are introduced later. On its own, this one field already functions as a basic AI receptionist cost calculator: whatever your business generates above $350 a month in the steps above is what's on the table.
If Lisa doesn't book at least one qualified appointment during your first 30 days, your first month is refunded. This guarantee stands on its own. It isn't tied to the ROI estimate above.
Everything people ask us before they trust their own numbers.
If the numbers above suggest that improving customer response could be worth something, the next step is seeing how Lisa fits into your actual customer journey.
Your numbers suggest a potential opportunity worth a closer look.
See Lisa in ActionHeritage Kitchens · Dallas
